How To Set Up An Affiliate Program

by Lucas Heijn

If you really want to put your business into top gear, the best way to do that is to create an affiliate program. An affiliate program means that you have got a lot of other people selling your product for you. And the best part is that you don’t need to pay them till after you have been paid.

Because you have a lot of people promoting your product, it will now also be seen as a popularproduct. This also adds to your sales. It is a sort of viral effect. You may have to share 50% of the sales with your affiliates, but you will still end up making good money.

Let’s say you didn’t want to share with your affiliates, and you are just going to promote it yourself. Could you do as well by yourself as opposed to using affiliates? Well let’s have a look at it. You have a list of 100,000 subscribers. You advertise to your list and get to a 0.04% conversion rate. This means that you would sell 400 copies of your product and get to keep 100% of the income.

Now, of course, you still use your list, but we also have 100 affiliates promoting the product. Now if each affiliate made 10 sales, you have made a further 1000 sales of your product. It’s true, you may now have to share 50% of the income with your affiliates, but you have still made a lot more money than if you had gone it alone.

So if you are selling a product that you own. You really need to sell it by using an affiliate program. How do you set up an affiliate program? Well you could buy software to run an affiliate program. This is what I have done personally. I use a program called Jam from Jrox.com and have found this easy-to-use and very powerful.

There is another way in which you don’t need to buy software or install a script and that is by using ClickBank. For many affiliates this is the preferred way. To join ClickBank as an affiliate is free of charge. To become a seller on ClickBank costs very little.

Personally I love ClickBank. For one thing, ClickBank recruits the affiliates. It also handles all the administration duties, which makes my life much easier. You don’t have to worry about paying your affiliates, it’s all done by ClickBank. So when you get your check from ClickBank, it is all yours. And your affiliates love it as they feel more secure with ClickBank.

The option of running your own affiliate program or running with ClickBank both viable and good options. It’s obvious, that to really be successful online. You must use affiliates and an affiliate program. The easiest way to go, is to use ClickBank as all the administration problems are handled by them. So even though they take a small commission, it is well worth it.

About the Author:
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